For Private Clients

“What Matters Most” Family Legacy Conversation Guide

A guided conversation for families preparing to align on wealth and values.

Why This Conversation Matters

Most families never sit down to talk about what their wealth is actually for. They talk about numbers. Account balances, tax bills, the will. What gets left out is the harder and more important conversation: what the family values, what they want the next generation to understand, and how they want to be remembered.

This guide is built to open that conversation before you sit down with an advisor. It gives your family a shared starting point, so the meeting becomes a continuation of a conversation you have already started, not the beginning of one.

There are no right answers here. The goal is understanding, not agreement.

How to Use This Guide

Set aside uninterrupted time, ideally with the people who will be part of these decisions. Read each section together. Let each person answer in their own words before moving to the next. Some sections will be quick. Others may take more than one sitting. That is normal.

Write down what stands out. Bring your notes to your advisor conversation.

Section 1: Our Story and Values

Section 2: Wealth and Its Purpose

Section 3: Family Roles and Decisions

Section 4: Preparing the Next Generation

Section 5: Wishes for Care and Legacy

Bringing This to Your Advisor Conversation

Once your family has worked through these questions, the conversations that follow — estate plan review, gifting strategy, and charitable giving — become much more productive. Your advisor is not starting from a blank page. They are helping you build a plan around values your family has already named.

This material is for general informational and educational purposes only and does not constitute investment, legal, or tax advice.

Towneley Capital Management is a registered investment adviser. Registration does not imply a certain level of skill or training. Firm ADV disclosure language to be inserted per compliance review.

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*Towneley Capital Management, Inc. (Towneley) is an investment adviser located in Laguna Hills, California. Towneley is registered with the Securities and Exchange Commission (SEC). Registration of an investment adviser does not imply any specific level of skill or training and does not constitute an endorsement of the firm by the Commission. Towneley only transacts business in states in which it is properly registered or is excluded or exempted from registration. A copy of Towneley’s current written disclosure brochure filed with the SEC which discusses among other things, Towneley’s business practices, services, and fees, is available through the SEC’s website at: www.adviserinfo.sec.gov.

Please note, the information provided in this document is for informational purposes only and investors should determine for themselves whether a particular service or product is suitable for their investment needs. Please refer to the disclosure and offering documents for further information concerning specific products or services. The testimonials provided in the video were given by current clients of Towneley Capital. No cash or non-cash compensation was provided. There are no known conflicts of interest related to the testimonials.


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